Insight Financial Coaching | Know Yourself. Know Your Money.
512.815.2140 | sabrina@insightfinancialcoaching.com
Financial Coaching for Women |Serving Austin, Texas & Nationwide
Frequently Asked Questions
About Financial Coaching
A Financial Coach is like a personal trainer for your finances. I help you understand your money situation, shift your money mindset, and build essential skills for spending, saving, investing, and debt repayment. I provide ongoing support as you work toward your financial goals. Note: I'm not a bookkeeper, insurance agent, or investment advisor.
A Financial Coach can give you the financial education you didn't have growing up. They can uncover hidden money beliefs that are no longer serving you and help you replace them with more constructive beliefs. . A Financial Coach can help you identify your values and align your spending to them. They can identify the challenges that are having the biggest negative impact on your finances, such as the inability to say, No', or the lack of communication with your partner. Financial Coaches can help you make sense of your finances and tame your spending. They can speed up your saving, investing, and debt repayment goals. A Financial Coach can be your accountability partner to keep you on track with your money goals.
You start by booking your free Money Conversation with me below. ​This is 20-minute discussion about your financial situation and whether we are a good fit to work together.​
A coaching session is a safe space for women to discuss their money. During a session, I will: -give you an opportunity to process your past money decisions -coach on money beliefs and habits, provide tools and techniques for managing money, and -check-in on what's working and what's not.
How is a Financial Coach different from a Financial Planner, a Financial Advisor, and a Financial Therapist?
I work in a unique middle ground that combines practical money management with mindset work. - Financial Planners typically focus on investments and retirement strategies. - Financial Therapists help you explore your thoughts, feelings, and history with money. - Financial Advisors manage investments and provide portfolio guidance. My approach brings together what midlife women need most: I work on your actual numbers, your Fixed, Future, and Fun spending, AND your money mindset. I help you create a clear financial picture and build personalized systems that work with YOUR brain, whether you have ADHD, are navigating divorce, or are stepping into money management for the first time. What clients appreciate: I'm non-judgmental, take my time, and never make them feel dumb. You get both numbers work and emotional support in one place.
Where does the financial coaching take place?
My Coaching sessions happen over Zoom. That allows me to coach more women.
Who do I coach?
I'm the ideal Financial Coach for you if you're a woman who:​ -Wants to gain insight into and have a clear picture of her finances. -Has money saved and invested but still feels anxious. -Needs to make a big financial decision but wants to be more confident in making it. -Feels confused and overwhelmed by money and doesn't know how to manage money well. -Is overspending or emotional spending. -Avoids looking at her finances.. -Can't seem to get ahead financially and finds herself in the same negative cycles around money. -Experiences shame and guilt around money.

The Money Conversation Call is free. If we find that coaching is a good fit, the next step is the Financial Insight Session at $299 — a required 2-hour deep dive that lays the groundwork for everything that follows.
From there, you'll move into the coaching program that suits your needs:
Financial Stability Coaching costs $599 per month for 3 months ($1,797 total) (8 sessions total) and is designed for women facing financial crises who need quick traction.
Financial Momentum Coaching is $499 per month for 6 months ($2,994 total) (12 sessions total) and is for women ready to build lasting habits and systems.
Both programs lead into Sustain and Grow Coaching — ongoing support at a frequency you select, with pricing adjusted accordingly.
Learn more on my Services page, or book your free Money Conversation Call to discuss which path makes the most sense for you.
Yes! Family members can pay for coaching as a gift or support. However, you must genuinely want coaching and agree to participate before I can take you on as a client. Financial coaching works best when you’re motivated and ready to engage in the process.
Coaching sessions are typically one hour long. The exception is the initial one, which lasts 2-3 hours. This is where we look at your money history, personality, and your financial snapshot.
Yes! My coaching programs include unlimited text, phone, and email support between sessions. We can also schedule quick 15-minute Zoom check-ins when needed. I encourage clients to share both wins and struggles with me as they happen, so you're never navigating your finances alone.
We focus on your actual numbers along with the money mindset and habits that influence your decisions. Together, we create ADHD-informed systems, a debt payoff plan, and a clear understanding of where your money goes and what you can afford, all in a shame-free and judgment-free environment.
For too long, the financial world excluded women. I want to coach women to be self-sufficient and confident with their money. I want to help close the gender wealth gap in the United States. When women manage money, they do it better and to the benefit of more people. And, when women have financial autonomy, they have the ability to leave situations that aren't good for them.
My clients say I'm different because I never make them feel dumb or less than. I take my time, create a safe space where you can ask any question without fear of judgment, and customize everything to what actually works for your brain and your life.
First, take a breath. You don't need to figure this all out overnight. Start by getting clear on your new financial picture: what's coming in each month (your income, plus any child support or alimony) and what's going out (housing, utilities, groceries, childcare, and other essentials). Many divorced moms feel overwhelmed stepping into the family CFO role for the first time, and that's completely normal. Focus on covering your basics first, then we can build systems for saving and longer-term goals from there. If you need support navigating this transition, personalized coaching can help you gain confidence and create a financial roadmap that actually works for single-parent life.
Yes. I work with widows at any stage, whether you lost your spouse recently or years ago, who feel overwhelmed managing money alone. Many of my widowed clients had never handled finances before, or they're struggling with debt, financial scams, or simply keeping track of everything. I create a clear picture of your complete financial situation and build personalized systems that work for you. Whether you're dealing with complex debt, learning to manage money for the first time, or need ongoing support to stay on track, I help you move from overwhelmed and alone to capable and supported.
Yes! I specialize in ADHD-informed financial coaching. Traditional budgeting with multiple categories and detailed tracking often creates MORE anxiety for ADHD brains. I use broader, simpler systems that work WITH how your brain functions, not against it. Many of my ADHD clients are managing family finances without partner support and need accountability and body doubling to tackle the scary parts. We work together on the overwhelming tasks - you're not doing this alone. You'll build systems that actually stick instead of feeling like you're failing at everyone else's "simple" budgeting advice.
Yes, I offer shame-free financial coaching. It's a core tenet of my business. I only coach women because we've been uniquely shamed by the personal finance industry. You've been told to "just stop buying lattes" without acknowledging the real challenges you face or the systemic issues affecting all of us. I don't shame you for past money choices. Instead, we examine the context behind your decisions and build systems that work for your life moving forward. You deserve financial guidance that treats you with respect.
Look for someone who understands that divorce and money are deeply emotional, not just technical. You need a coach who creates a shame-free, judgment-free environment where you can ask questions without feeling judged for what you don't know. Find someone who keeps YOUR best interests at heart, as you define them, not as they think you should want. Your coach should be flexible enough to meet you where you are and help you work through the overwhelm at your own pace. Most importantly, look for someone who understands that you're suddenly managing money alone after a major life transition. You need practical support AND emotional understanding, not just spreadsheets and lectures.
How can I get help with ADHD and money management?
ADHD-informed coaching works with your brain, not against it. We use broader, simpler systems, body doubling, task chunking, and forward planning to address overwhelming tasks together. You don't need to feel ashamed about struggling with traditional budgeting; your brain just needs a different approach.
I have credit card debt and ADHD - can you help me pay it off and learn to manage money?
Yes! I specialize in helping ADHD women get out of debt and build money management skills that stick. But here's the key difference: I'm a coach, not just an educator. Coaching means you're ready to take action to change your financial situation, not just learn about it and do nothing. Here's what we do together: In the first 1-2 months, we get you organized so you can see your complete financial picture - no more avoiding or guessing. We create your debt payoff plan in the first month. Then we build the systems you need to manage money going forward: tracking income and bill due dates, separating daily spending from fixed expenses and future savings, and aligning your money with what's actually important to you. This is hands-on work. We tackle the overwhelming parts together through body doubling, break tasks into smaller chunks, and address time blindness with forward planning. You'll become financially self-sufficient, so you no longer have to feel guilty about receiving support from family members.
How do you typically work with clients? What do the first couple of sessions look like?
Everything begins with a free Money Conversation Call, followed by the 2-hour Financial Insight Session where we review your money history and complete financial picture. Then, we move into your coaching program, developing your debt payoff plan, money systems, and confidence as your family's CFO.
What’s the biggest money mindset shift you help your clients make when they’re ready to get serious about financial wellness?
The shift from shame to confidence. When clients see their real numbers clearly for the first time and realize they're not bad with money, they just weren't taught, everything changes.
What’s one common belief or pattern you see midlife women hold around money? And how do you guide them
to change it?
The most common pattern involves women who know they're capable but lack the skills and support to succeed. We begin by creating a clear picture of your overall financial situation, then develop the personalized systems you need. The result: you go from feeling alone and uncertain to confident as your family's CFO.
I am scared to see what my actual numbers are. Is that normal?
It is one of the most common things I hear, and yes, it is completely normal. The good news is that knowing your numbers, even when they are scary, is almost always better than not knowing. If you are too scared to look alone, we can look together. My coaching space is shame-free and judgment-free, which means no reactions, no lectures, just clarity. Most clients feel immediate relief after we review the numbers together, even when the numbers are challenging. Once you can see exactly where things stand, you stop spending energy on worry and start spending it on action. You don't have to do this alone.
I make good money, so why do I feel broke all the time?
This is more common than you realize. The problem usually isn't your income; it's that a large part of what you earn goes unnoticed. We examine exactly where your money is actually going and create systems that align with how your brain works and your stage of life. You're not being reckless. You're guessing, making estimates, and trying to track everything mentally while managing a career, family, and household. It's exhausting and leaves you feeling like money is slipping through your fingers, even though you know you're making enough. Here's what I help you do: We look at exactly where your money is actually going—not where you think it's going or where it should be going. Then we create systems that work with how your brain actually operates and the stage of life you're in. You don't need to earn more (though some clients do choose to increase their income). You need clarity about what you already have and a plan that lets you enjoy your life without the constant underlying anxiety. Ready to stop feeling broke and start feeling in control? 📅 Book your free Money Conversation Call using the 'Book Your Call' button below.
What if I genuinely cannot afford your services right now?
Let's talk first. I offer a free 20-minute Money Conversation Call where I listen to your situation and tell you honestly whether I think I can help, and, if so, what that would look like. If now isn't the right time financially, I'll let you know and point you to other resources. I'd rather you leave that call with a clear next step than feel you couldn't reach out because of the cost.
I make good money, so why do I feel broke all the time?
I already know what I should be doing. I just can't seem to stick to it. Can coaching help with that?
That gap between knowing and doing is exactly where coaching exists. Knowledge isn't the missing piece: accountability and a system built around your real life are. That's what we create together.
I keep spending money on other people instead of saving for myself. Is that something you address?
Yes, you're not alone in this. Spending money on others before yourself is a common pattern I see, especially among women. It often shows up as people-pleasing and can seriously impact your financial progress, no matter how solid your budget is. I use several tools with my clients to identify the specific patterns holding them back, and we work on addressing both the root causes and the practical numbers. A spreadsheet or app won't help if you can't say no to picking up the check for everyone.
I've already tried budgeting apps and spreadsheets. Why isn't anything working?
Since those tools track numbers but can't coach you, they can't reveal why you avoid your bank account or spend when you're stressed. In coaching, we start with your money history and create a system tailored to how your money moves and how your brain works.
I keep spending money on other people instead of saving for myself. Is that something you address?
Yes, and you're not alone. This pattern, often rooted in people-pleasing, is very common among women and can seriously affect your financial progress, regardless of how solid your systems are. We work on both the root causes and practical numbers together.
A Financial Coach is like a personal trainer for your finances. I help you understand your money situation, shift your money mindset, and build essential skills for spending, saving, investing, and debt repayment. I provide ongoing support as you work toward your financial goals. Note: I'm not a bookkeeper, insurance agent, or investment advisor.